About Me

I Want to be Your Creative Partner

Work with me.

I’m Sharon Spruell, a graphic and web designer with over 35 years of experience in art and design. While a student of architecture, I landed a design job in Clearwater, Florida, creating marketing collateral for a creative events firm specializing in large neighborhood developments. I designed collateral materials for developer-builders like Lexington Homes, Centex, Pulte, The Groves Golf and Country Club, and Tampa Bay Golf and Country Club, as well as helped to organize large sales events with cash prizes and contests.

When the 2008 housing market crashed, I diversified my portfolio and began designing for a variety of industries, including chemical manufacturing, food supplements, marine products, and non-profits, while continuing to serve the home-building industry. As the market recovered, I added new clients in real estate development—creating high-end proformas and presentations for commercial and industrial projects for clients such as Pulte, The Beach Company—Commercial, Residential, and Development divisions, and Carolina Commercial Real Estate, among others.

I’m also a member in good standing of the Rotary Club of West Ashley, where I serve as the Public Image Chair. I sing periodically with the Charleston Symphony Chorus, and currently enjoy living in the West Ashley area of Charleston, SC, with my three precocious cats.

My Values

Faith, Integrity and Creative Excellence.

I am guided by core principles rooted in a profound love for the Lord Jesus Christ. My unwavering commitment to integrity, honesty and a passion for serving others forms the foundation of my ethos. I channel my creative talents with a deep sense of responsibility, striving to make a positive impact in every endeavor. These values shape my interactions, decisions and the way I contribute to the world, fostering a culture of purpose, compassion, trust and excellence.

My Mission

Uplift, Inspire and Serve.

My mission is to be a force for positive change by dedicating my creative talents to serving others. I strive to make a meaningful impact on the lives of my clients and the community at large. I aim to contribute meaningfully, creating a ripple effect that extends beyond my business into the hearts and lives of those I touch. I am guided by my profound belief that in uplifting others, we express the truest essence of our love for the Lord Jesus Christ.

My Full-Range of Services

Web Design

We focus on creating visually stunning and user-friendly interfaces, ensuring seamless experiences across devices.

Graphic Design

We create stunning designs working with typography, images, colors, and layout to convey your message.

Web Development + Hosting

Our development team works on both front-end and back-end processes, enhancing functionality.

Brand Identity

We help develop recognizable brand identities that include logos and colors that reflect your company’s personality.

Search Engine Optimization

We optimize your website’s content to improve its visibility increasing organic (non-paid) traffic to your site.

Packaging Design + Labeling

We create packaging that enhances your product’s visual appeal on shelves, attracting potential customers.

Social Media Design

We create and execute strategies including content creation, posting schedules, and audience engagement.

Print Production Management

We handle the print production process choosing the right printing techniques, paper quality, and finishes.

Email Marketing

We create effective email campaigns to nurture leads, including segmenting lists and analyzing performance.

Direct Mail Marketing

We strategize target demographics, designing compelling mailers, coordinating printing, distribution, and tracking.

Testimonials

“Sharon understands our business needs and helps to keep us focused on project deadlines and goals. Sharon is always readily available to discuss new projects and challenges while communicating effectively of what she needs to get the job done. She is truly a part of our team and we heavily rely on her expertise and skills in marketing and branding our product.”

Jenny Dickerson, Director of Brokerage
Beach Commercial, A Division of the Beach Company

How We Work Together — The 4 C’s

⁰¹

Consultation

In the initial step of the design process, I begin by listening so I better understand your needs, investment goals, and market dynamics. This allows me to create strategic, visually compelling materials tailored to communicate your development’s value.

⁰²

Collaboration

By closely collaborating with you, our ongoing partnership ensures a unified approach that merges perspectives and resources, facilitating the development and execution of effective materials.

⁰³

Campaign

This is the implementation phase where creative deliverables are put into action. It involves deploying promotions, content creation, media engagement, and utilizing all available channels to reach your investors.

⁰⁴

Conversion

The final step in the process represents the culmination of efforts in turning potential leads into actual investors or achieving other predefined goals. Tracking and analyzing conversion rates provide insights into the overall success and effectiveness of our design initiatives.

Ready to talk about your development?

Schedule A Consultation